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Shivam Malhotra is a serial entrepreneur and a dynamic young leader. He serves as the Founder & CEO of Malsons Media. Under Shivam’s leadership, Malsons has formed groundbreaking partnerships with A-list global Indian music artists such as Shubh, Jubin Nautiyal, Gravity, JXGGI and many more. Shivam’s entrepreneurial spirit and visionary approach drive Malsons 40 Billion digital footprint, cutting across music, films, TV, OTT and live concerts. He has been recognized as one of “Times Most Influential Personalities” by Economic Times Ascent, India. Additionally, Shivam has led Malsons to win prestigious awards such as Business Connect’s “Startup of the Year,” Brands Impact’s “Best Entertainment and Tech Startup” and helped to enable Shubh to secure “Artist of the Year “(2023) Award at the Canadian Music Week. A graduate from University of Southern California, Shivam’s previous work assignments include Snap, Parkes & MacDonald Productions and Universal Films in the US. He is a supporter of social initiatives working for the welfare of old age people and stray dogs.
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Shivam explains how Malsons differs from classic management or agency models:
“Entertainment incubator essentially is incubating artists and
creative entrepreneurs throughout their journeys right from the start.
We have skin in the game and we have equity. We kind of become like co-founders.”
-Shivam Malhotra
LISTEN:
LISTEN: How Gen Z Is CHANGING the Music Business Forever With Shivam Malhotra From Malsons [MIP123]
TRANSCRIPT | SHOW NOTES
Books mentioned:
📒 All You Need To Know About the Music Business 11th Edition - https://amzn.to/3sdgrja
🎧 Get Audible Free - Your favorite titles anywhere you go. Enjoy a free trial on us! - https://amzn.to/3RB2nu4
![Music Business Insider Podcast [MUBUTV]](/images/fpmubutvnews460x320/NEW_MUBUTV_Music_Business_Insider_Podcast_Cover_2026_1920x1080.jpg)
