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With three decades of diverse experience in the entertainment industry, Holmstén’s transformation from a thriving artist, producer, and songwriter into a pioneering leader in the realms of music and technology showcases his dynamic career progression. His tenure as the Global Head of Music at Spotify is a testament to his significant impact on the digital music sphere. This role followed the strategic acquisition of his company, Tunigo, by Spotify in 2013, highlighting Spotify’s commitment to remaining at the forefront of the music discovery. He was instrumental in transforming Spotify into a global music powerhouse, introducing the modern playlist that revolutionized the way artists release music and reinvented how fans discover new music, thereby expanding the global reach of music artists. Holmstén’s entrepreneurial ventures extend beyond Spotify to founding multiple companies within the realms of hospitality, entertainment, and technology. Each venture reflects his zeal for innovation and his dedication to integrating different sectors to enhance consumer interaction and experiences. He also established TSX Entertainment, a groundbreaking entertainment company based in Times Square. Under his guidance, TSX Entertainment has transformed the entertainment landscape, with the TSX Stage and the TSX Billboard becoming significant cultural icons. The debut performance on the stage by Post Malone earned Six Clio Awards in 2023. Nick Holmstén’s journey is a compelling tale of passion, vision, and innovative spirit shaping the entertainment industry. His groundbreaking work in music, technology, and hospitality inspires a new generation of entrepreneurs, artists, and visionaries, cementing his role as a key figure in the evolution of modern entertainment. |
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Nick on what it takes to succeed amidst the volume of music released today:
"You have to, in some way, find a way to attract these [listeners] in a very short period of time.
As an artist, you're not just competing with other artists.
You're competing with anything today, anything that takes time."
-Nick Holmsten
LISTEN:
LISTEN: Building Superfans in the Streaming Era of Spotify –
Expert Advice for Musicians With Nick Holmsten [MIP105]
TRANSCRIPT | SHOW NOTES
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📒 Fan Powered Futures - https://amzn.to/4iEtPS7 
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