A native of Montréal who sharpened his teeth touring and loading trucks, David came to Los Angeles almost 13 years ago. Initially working in the North American Concerts division managing tours with artists as diverse as: Kanye West, Kings of Leon, Jay-Z, NIN and Kid Rock, he pivoted into his current role as VP of Artist Development for LN Venues. Tasked with creating branded properties such as OnesToWatch with its corresponding emerging artist rights investment program – which applies the venture capital model to nascent artists hoping to capitalize in their future creative, content & touring successes. |
|||
![]() |
|||
David on explaining how successful artists today must operate as holistic brands, not just musicians.
"You live as a brand, as an enterprise. We are, I hope, one of the best partners in that, in that we essentially take an entire piece of your pie and execute it for you at probably the best, most reasonable rates concerning the music business."
-David O'Connor
LISTEN:
LISTEN: What Does It Really Take to Break Out as a Live Music Artist in 2026? [MIP177]
TRANSCRIPT | SHOW NOTES
Books mentioned or recommended:
📒 All You Need To Know About the Music Business 11th Edition - https://amzn.to/3sdgrja
📒 Hit Makers: How to Succeed in an Age of Distraction by Derek Thompson – https://amzn.to/47ilJLJ
🎧 Get Audible Free - Your favorite titles anywhere you go.
Enjoy a free trial on us! - https://amzn.to/3RB2nu4


![Music Business Insider Podcast [MUBUTV]](/images/fpmubutvnews460x320/NEW_MUBUTV_Music_Business_Insider_Podcast_Cover_2026_1920x1080.jpg)



