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After studying songwriting and performance at Berklee College of Music, Benjamin Groff's 30 year career has taken him to various music publishing companies, including BMG Music (5 Years) and EMI Music (5 Years). In 2006, Groff was hired by an early start up, Kobalt Music Publishing, where he opened the 1st U.S. Kobalt office. For the next 10 years, Benjamin continued to sign and solidify the company’s top roster as Executive Vice President of Creative. Since his run, Kobalt has become one of the Top 3 Music Publishers in the world and was ASCAP’s Publisher of the Year multiple times. In 2016, Benjamin launched his publishing company, Brill Building Modern Copyrights, which currently is the home to a boutique roster of 20 clients: artists, writer/producers and songwriters, looked after by 5 creative executives. Benjamin’s biggest signings were nearly all unknowns at the time and range from: Ryan Tedder, Greg Kurstin, The Lumineers, Cirkut, Grimes, Savan Kotecha, SOPHIE, Ariel Rechtshaid, LMFAO, Big Freedia, Kelly Clarkson, OneRepublic, Tiesto, Jake Torrey, Caroline Polachek, LustSickPuppy, Kid Cudi, and TOKiMONSTA, to name a few. Recently, Benjamin released his first book “How Do I Get A Record Deal? Sign Yourself!,” which was a #1 Amazon new release in 7 different categories. Benjamin shares his unique insights on the art of songwriting at his own personal blog: BenjaminGroff.com as well as a number of highly rated songwriting and music marketing courses at Teachable: https://benjamingroff.teachable.com/courses Lastly, Benjamin recently became a certified NLP practitioner and also a certified Flow State Research Collective Coach. |
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Benjamin on the potential of risk-taking in creative work
"To be safe is actually to be risky. People often play it safe...
but by being risky, you end up actually being safe.."
- Benjamin Groff
LISTEN:
LISTEN: Finding Success In The Music Industry Through
Engaging Your True Fans With Music Publishing Expert Benjamin Groff [MIP095]
TRANSCRIPT | SHOW NOTES
Books mentioned on the podcast:
📒 Breaking the Habit of Being Yourself - https://amzn.to/3QmN3jj
📒 Purple Cow - https://amzn.to/3EIpuyY
📒 10x Is Easier than 2x - https://amzn.to/4159eQ0
🎧 Get Audible Free - Your favorite titles anywhere you go. Enjoy a free trial on us! - https://amzn.to/3RB2nu4
![Music Business Insider Podcast [MUBUTV]](/images/fpmubutvnews460x320/NEW_MUBUTV_Music_Business_Insider_Podcast_Cover_2026_1920x1080.jpg)
